We help small businesses Bloom
We help small
businesses Bloom
We help small
businesses Bloom
Our Story
Bluumly is for shop owners like us
I started Bluumly because I saw firsthand how hard my wife, Julie, worked to create her small business from the ground up: InBalanceSoul.com Every bit of it was full of her heart. She poured herself into it—making the products in our kitchen, creating stories, managing inventory, packing orders, staying up late to keep things running—all while raising a young family with me. And yet, despite everything she gave, the return didn’t match the passion or the quality of what she was putting into the world. What I realized is that she had to be everyone, the product team, customer support, etc. Marketing, understandably, often got left behind. That’s when the idea for Bluumly started to take shape.
I started Bluumly because I saw firsthand how hard my wife, Julie, worked to create her small business from the ground up: InBalanceSoul.com Every bit of it was full of her heart. She poured herself into it—making the products in our kitchen, creating stories, managing inventory, packing orders, staying up late to keep things running—all while raising a young family with me. And yet, despite everything she gave, the return didn’t match the passion or the quality of what she was putting into the world. What I realized is that she had to be everyone, the product team, customer support, etc. Marketing, understandably, often got left behind. That’s when the idea for Bluumly started to take shape.
I started Bluumly because I saw firsthand how hard my wife, Julie, worked to create her small business from the ground up: InBalanceSoul.com Every bit of it was full of her heart. She poured herself into it—making the products in our kitchen, creating stories, managing inventory, packing orders, staying up late to keep things running—all while raising a young family with me. And yet, despite everything she gave, the return didn’t match the passion or the quality of what she was putting into the world. What I realized is that she had to be everyone, the product team, customer support, etc. Marketing, understandably, often got left behind. That’s when the idea for Bluumly started to
take shape.
Our Team
Meet the Bluumly team
Meet the
Bluumly team
Rick Gruenhagen
CEO of Bluumly
I wanted to build something that would level the playing field—a platform that gives small shop owners the same marketing power big businesses have, but without the complexity, time, or cost. Bluumly is a smart, simple tool that connects to your shop and social media, scans your products, and automatically helps you get discovered by more customers. Behind the tech is a team of people who’ve worked at companies like Microsoft, Amazon, and PayPal, but we’re also small shop owners ourselves. We get it. At Bluumly, our mission is simple: help small businesses grow. We believe that people who put love and purpose into what they create deserve the chance to thrive. You already work hard, and we're here to help that work go further.
Antonio Gonzalez
Software Engineer
Side Business: Tech accessory shop
I’m the software engineer at Bluumly, and I also run a small business selling cell phone parts with a physical store and a Shopify site.
Like many, I hit a wall—sales stopped growing. I wondered if no one needed my product anymore, but the real issue was my content had no voice. My website wasn’t reaching anyone. I needed help with social media. And this is where Bluumly stepped up for me.
Sofia Enriquez
Marketing Strategist
Side Business: CEO of Bingo Bongo
Hi, I’m Sofía, Marketing Strategist at Bluumly. I’ve been passionate about this project since day one because it’s made for people like me—small business owners.
In my case, I started a handbag brand where I handle everything myself. And I realized, It’s not that I’m doing things wrong; there’s just so much to manage. Your business already has its own magic—it just needs the right communication to let it shine.
Check out their business!
Josh Sinkinson
UI/UX Designer
Hi, I’m Josh! UX Designer at Bluumly. I watched my mom struggle with her small business countless times. She was so determined, but something always seemed to be missing. Even though I tried to help her with my knowledge of social media, we just couldn’t figure out the right message—or the right audience.
Juan Becerra
Software Engineer
Hi! I’m part of the Fullstack Developer team at Bluumly.Having run my own car insurance business, I know firsthand how challenging it can be to grow while figuring things out along the way. That’s why I believe Bluumly is such a powerful tool for small business owners like me—it helps simplify the journey and make marketing easier.
Sofia Enriquez
Marketing Strategist
Side Business: CEO of Bango Bongo
Hi, I’m Sofía, Marketing Strategist at Bluumly. I’ve been passionate about this project since day one because it’s made for people like me—small business owners.
In my case, I started a handbag brand where I handle everything myself. And I realized, It’s not that I’m doing things wrong; there’s just so much to manage. Your business already has its own magic—it just needs the right communication to let it shine.
Check out their business!
Josh Sinkinson
UI/UX Designer
Hi, I’m Josh, UX Designer at Bluumly.I saw my mom struggle with her small business despite her determination. Even with my social media skills, we couldn’t nail the right message or audience. That’s why Bluumly’s mission is to help talented small business owners grow—they just need a little boost.
Juan Becerra
Software Engineer
Hi! I’m part of the Fullstack Developer team at Bluumly.
Having run my own car insurance business, I know firsthand how challenging it can be to grow while figuring things out along the way. That’s why I believe Bluumly is such a powerful tool for small business owners like me—it helps simplify the journey and make marketing easier.
Antonio Gonzalez
Software Engineer
Side Business: Tech accessory shop
I’m the software engineer at Bluumly, and I also run a small business selling cell phone parts with a physical store and a Shopify site.
Like many, I hit a wall—sales stopped growing. I wondered if no one needed my product anymore, but the real issue was my content had no voice. My website wasn’t reaching anyone. I needed help with social media. And this is where Bluumly stepped up for me.
Check out their business!
Juan Becerra
Software Engineer
Hi! I’m part of the Fullstack Developer team at Bluumly.Having run my own car insurance business, I know firsthand how challenging it can be to grow while figuring things out along the way. That’s why I believe Bluumly is such a powerful tool for small business owners like me—it helps simplify the journey and make marketing easier.
Sofia Enriquez
Marketing Strategist
Side Business: CEO of Bingo Bongo
Hi, I’m Sofía, Marketing Strategist at Bluumly. I’ve been passionate about this project since day one because it’s made for people like me—small business owners.
In my case, I started a handbag brand where I handle everything myself. And I realized, It’s not that I’m doing things wrong; there’s just so much to manage. Your business already has its own magic—it just needs the right communication to let it shine.
Josh Sinkinson
UI/UX Designer
Hi, I’m Josh! UX Designer at Bluumly. I watched my mom struggle with her small business countless times. She was so determined, but something always seemed to be missing. Even though I tried to help her with my knowledge of social media, we just couldn’t figure out the right message—or the right audience.
Start bluuming your business
Meet the
Bluumly team
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© Copyright 2025, All Rights Reserved by Bluumly
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© Copyright 2025, All Rights Reserved by Bluumly
Subscribe to our newsletter
By clicking the button you consent to processing of your personal data
© Copyright 2025, All Rights Reserved by Bluumly
Subscribe to our newsletter
By clicking the button you consent to processing of your personal data
© Copyright 2025, All Rights Reserved by Bluumly
Subscribe to our newsletter
By clicking the button you consent to processing of your personal data
© Copyright 2025, All Rights Reserved by Bluumly